An iconic mark is just one element of a brand, but it carries a lot of weight. Visually it might not carry much weight at all, but that depends on the project. A strong logo also has to work in one color (in some cases, needs to work better in one color) at any size. I’m proud to share the following marks that I helped create for a wide variety of brands.*Note – some of these designs were never used, or are no longer in use, or are in the process of being implemented.